Job Overview
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Company: A Leading F&B Company in Abu Dhabi
Location: Abu Dhabi, UAE
About Us: Our client is a renowned F&B company in Abu Dhabi, known for owning and operating multiple popular bars and restaurants that offer exceptional dining and entertainment experiences. With a commitment to delivering top-notch hospitality, we are seeking a dynamic Marketing Manager to join our team and help us elevate our brand presence and customer engagement strategies.
Job Summary: As the Marketing Manager, you will be responsible for developing and executing comprehensive marketing strategies to promote their diverse portfolio of bars and restaurants. You will lead a talented marketing team and work closely with the senior management to drive brand growth, customer loyalty, and revenue generation. Your creativity, strategic thinking, and F&B industry expertise will be instrumental in establishing the bar as a preferred destination for food and beverage enthusiasts in Abu Dhabi.
Key Responsibilities:
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Strategic Planning: Develop and implement marketing strategies aligned with the company’s business objectives, including brand positioning, target audience segmentation, and customer acquisition and retention.
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Team Leadership: Lead and mentor the marketing team, fostering a collaborative and innovative work environment. Set clear goals, evaluate performance, and provide constructive feedback.
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Brand Management: Maintain and enhance the company’s brand identity, ensuring consistency across all marketing channels and materials.
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Digital Marketing: Oversee digital marketing efforts, including website management, social media marketing, email marketing, and online advertising campaigns.
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Content Creation: Collaborate with content creators to develop engaging and relevant content for various platforms, including blog posts, social media updates, videos, and more.
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PR and Media Relations: Build and maintain strong relationships with media outlets and influencers to secure positive coverage and partnerships.
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Campaign Development: Plan and execute marketing campaigns, promotions, and events to drive footfall and revenue at our bars and restaurants.
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Market Research: Stay up-to-date with industry trends, competitor activities, and customer preferences. Use market insights to adapt marketing strategies accordingly.
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Budget Management: Manage the marketing budget efficiently, ensuring maximum ROI for all marketing activities.
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Analytics and Reporting: Monitor and analyze the performance of marketing initiatives using data-driven insights. Adjust strategies as needed to optimize results.
We request that candidates send their CV as a Microsoft Word document where possible.
Quest Search and Selection is acting as an Employment Agency in relation to this vacancy.
